Born out of the playgrounds of New York City, the "AND1 Mixtape Tour" took streetball to the masses, challenging convention and picking up a team of basketball misfits along the way. "The Rise and Fall of AND1" traces the journey of how three young friends with a dream of bringing greater acclaim to the game they loved, connected with the underground artform of streetball, and ended up flipping the billion-dollar basketball industry on its head.